Asking why a tweet goes viral is like asking why life has brought you to this very moment; perhaps it is random, it is unknowable and it is divine. Dome 140 characters are graved aground while seemingly equal tweets hoist to the seventh sky. Carter Wilkerson’s Twitter story is crazy and #nuggsforcarter is one hell of a tweet!

On April 6, an American teenager called Carter Wilkerson asked about how many retweets will it take to get free chicken nuggets for a year from the popular food chain Wendy’s to which they replied ’18 Million’. His campaign started as a bit of a joke, and the entire thing was based on a simple post that said “HELP ME PLEASE. A MAN NEEDS HIS NUGGS”.

With no further ado, the hashtag #NuggsForCarter was born and it propelled into social media like nothing else! Carter has now smashed an internet record for the most retweeted post of all time. Carter Wilkerson has now officially become the most retweeted person in Twitter’s history breaking the record of Ellen DeGeneres’ three-year record!

 

On Tuesday, Carter surpassed 3.4 million retweets beating the record of 3.3 million held by DeGeneres’ star-studded selfie from the Oscar’s in 2014. Top brands and celebrities like Microsoft, Aaron Paul and John Legere backed Carter’s quest for free nuggets making #NuggsForCarter famous around the globe.

Carter’s own popularity also increased significantly. On April 1, he had 138 followers. He now has over 100,000, is officially verified on Twitter, and #NuggsForCarter has a custom emoji featuring a box of Wendy’s nuggets. Carter also has his own website called nuggsforcarter.com to raise additional money for children living in foster care. As a nod to Carter’s success, Wendy’s has given Carter a gift card for free nuggets for a year and made a $100,000 donation in Carter’s name to the Dave Thomas Foundation for Adoption (@DTFA), which finds loving homes for children in foster care.

 

#NuggsForCarter is now an official merchandise too! Can anyone imagine that a simple plea from a regular 16-year old teen for free chicken nuggets can hike up so much! It is all unknown and unpredictable because it is the internet and it is the social media and we really never know. You go Carter, and Wendy’s, some nuggs please!